After carrying out a focus group and survey I can safely say that the Ident does its job well. In the focus group I was told that the Ident has a nice clean style and appeals to my target audience of young people. The responses I got from my survey were also very good although I only had a couple of replies. |
You might remember that I made an Ident. The things that play before films. Well here is some research I did on it. I made survey and held a focus group. In my personal opinion my Ident works well for what I will use it for. It appeals to my target audience and does a good job of showing what the company is. The only thing I would do is add some sound. Music or something to make it a little more interesting.
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At my college I've been asked to reflect on my skills and how I personally feel I'm doing. Here is that reflection.
You'd be mental to think that regulation in media isn't important. Like properly mental. We're talking like box of frogs in a microwave mental. For those that don't know regulation is when a group of people get together and decide what can and cannot be shown on TV and in film. This is not the same as censorship. Thats when people actively cover up or remove parts of a film or TV show. This is not that. This is to ensure that doesn't happen.
In my opinion for the most part regulation is a very important thing. If there weren't any in place people would be able to do what they wanted and everyone would get offended. And no one likes being offended. On the other hand of course sometimes regulation can go too far. When things get cut for seemingly no reason that sucks. Don't do that Ofcom. Not cool. Narrative is an interesting thing. Propps theory states that all stories follow the same framework and feature the same character archetypes. These are The Hero, The Villain, The Princess, The Helper, The Dispatcher, The False Hero and The Father. According to this theory all films and stories begin in a state of equilibrium, the world as it should be, then falls into disequilibrium, when everything goes wrong, then at the end of the story back to a new state of equilibrium, a new world and a new normal. This is a video me and some others made relating this theory to the movie Whiplash. Watch it here: Annoyingly in media there are a lot of risks involved. People can trip on anything. Like anything. You can be on the other side of the room and somehow they will trip over your foot and take out your lighting rig. It happens. This means that it is very important to carry out risk assessments. Below is an example of one. The names aren't real people (obviously) except for me. I think. I'm pretty sure I'm real. Thats how its done. They get done to make sure no one hurts themselves of anyone else. Now you know and, as a wise man once said, knowing is half the battle.
Lets imagine, for a second, that everything was okay. Nice isn't it? Now thats done, media! Producers do a lot of work. Choosing projects, hiring crew, choosing directors and sometimes casting. On top of that, and the subject of this mess, is research. Not just researching the project or the people involved but also the market. Market research is essential to finding out how the film will look and feel and also when it will come out. Lets look at a hypothetical situation. Lets say that I'm a big time producer and I have to do research for a big blockbuster. We're talking Marvel levels of big. What would I do. Read on for a weird not script but kind of script thing.
Producer-"So we have this big new Marvel Movie and we need to know some stuff" Gary the research man-"First we should look at what similar movies are coming out and when. That way we can look at the competition and work out how long to leave between our movie and theres. Six months should be good." Producer-"Fantastic! Gary you're one step closer to that big promotion I talked about! Now we know that which one of you fact nerds is going to tell me how to find out who will be watching this thing?" Sandra the tea lady-"You could use the JICNARS scale. Using that you can look at different classes of people and what they might be in to. Then you can decide who to market it to. But then again what would I know. I just make tea." Producer-"Excellent! Jenkins, my butler who was totally here the whole time, shake that woman's hand for me!" Jenkins the butler who was totally there the whole time-"What woman sir?" Producer-"Good god. She was never there. It was me all along." Jenkins-"Very good sir." Not really sure what happened at the end there but you get the general idea. Anyway, research is important and people get paid a lot to do it. On another note this may be the most ridiculous thing I've ever done on this blog so hooray for me. Shots! I'm aware I've already done that joke but it's funny and I don't care. This time it's all about head room and lead space. What is that, you scream? It's all about the space above and in front of someone in a scene. Here are some examples of both. Head room: Lead space: Now you know about shot composition. Thank you for visiting.
Let's talk about the future. Not flying cars and robot overlords threatening life as we know it. No, my future. Specifically my future in media. I love media. I've been studying and working in the media industry for about a year and I've made a few small things and I can't get enough of it. It's like a drug. When you finish a piece you get this rush, this feeling. It's amazing. But now I'm at this point where I need to think about what I need to do to get where I want to be (also my college tutors want us all to make a post like this so, yeah).
Let's start with where I want to be. I want to be a writer and director. You know, the person that creates the ground work for what you see and hear on screen. One day that will (hopefully) be me. Now, to do that you need to be able to create good and engaging stories and string a competent sentence together (unless you're writing an Uwe Boll movie, am I right?) But seriously. I do a lot of writing at the moment. Many nights have been spent writing pages and pages of scripts that probably aren't going to see a camera but I feel I'm getting vastly less shit at it. It's a very strange and unpredictable industry and I've enjoyed my time in it so far. I can't wait to see what the future holds. Thanks for reading. Have a good one. |
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